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SNAP

Stock
Communication Services
Internet Content & Information

Performance overview

SNAP Price
Price Chart

Forward-looking statistics

Beta
1.51
Risk
58.05%

Detailed forecast

[disclaimer]

Individual forecast components (weighted-sum)

Company Profile

Snap owns one of the most popular social networking apps, Snapchat, claiming more than 400 million daily active users as of the end of 2023. Snap generates nearly all its revenue from advertising. While only about one quarter of users are in North America, the region accounts for about 65% of sales.

Company info

SectorCommunication Services
IndustryInternet Content & Information
Employees7K
Market cap$25.6B

Fundamentals

Enterprise value$15.5B
Revenue$5.5B
Revenue per employee—
Profit margin-9.63%
Debt to equity182.18

Security info

ExchangeNyse American
Type of shareCommon Stock
Earnings per share (EPS)-$0.31
Dividend per share—
Revenue per share$3.31
Avg trading volume (30 day)$296M
Avg trading volume (10 day)$383M
Put-call ratio—

Macro factor sensitivity

Growth+2.6
Credit+4.5
Liquidity-1.6
Inflation-0.9
Commodities+1.5
Interest Rates-2.1

Valuation

Dividend yield0.00%
PEG Ratio22.61
Price to sales2.80
P/E Ratio22.61
Enterprise Value to Revenue2.81
Price to book6.77

Upcoming events

Next earnings dayApril 30, 2025
Next dividend day—
Ex. dividend day—

News

Snap-on Analysts Boost Their Forecasts After Better-Than-Expected Q2 Earnings

Snap-On Inc. SNA reported better-than-expected second-quarter 2025 results, surpassing both revenue and earnings consensus estimates on Thursday.

Benzinga (July 18, 2025)
Snap (SNAP) Rises Higher Than Market: Key Facts

The latest trading day saw Snap (SNAP) settling at $9.91, representing a +2.59% change from its previous close.

Zacks Investment Research (July 17, 2025)
Snap CEO Evan Spiegel on Specs AR glasses

Snap CEO Evan Spiegel on Wednesday said the company's recently announced Specs glasses will be more expensive than Meta's Ray-Ban smart glasses, but "infinitely more capable." "For us to really differentiate between the sort of feature phone smart glasses versus the smartphone capability of Specs will be a real opportunity for us in the year ahead," Spiegel said.

CNBC Television (July 9, 2025)
What's Going On With Snap Shares Today?

Snap shares jump after Wells Fargo raises its price target on improved ad revenue forecasts. The company is seeing stronger subscription and ad growth, even as U.S. user engagement declines.

Benzinga (July 1, 2025)
Buy, Sell, Or Hold SNAP Stock At $9?

Snap's stock (NYSE:SNAP) rose 7% on Friday, June 27, following comments from a research institution regarding advancements in Snap's direct response advertising. This favorable news might enable Snap to surpass the consensus earnings estimate for the ongoing quarter.

Forbes (June 30, 2025)

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